Straight answers to the questions people ask before hiring an AI consultancy.
Each page answers one question directly, shows its evidence and sources, and says where M22 fits, and where it doesn’t.
Who are the best AI consultancies in the UK?
It depends on your size and budget. For enterprise programmes, Accenture, Deloitte, PwC, McKinsey, BCG and IBM Consulting lead consultancy.uk's 2026 AI ranking. For specialist AI delivery, Faculty (London) and Peak AI ar
Answer · updated September 2026Who are the best AI consultants in London?
London is the centre of UK AI consulting. For enterprise programmes, the global firms (Accenture, McKinsey, Deloitte, PwC, BCG) all run their UK AI practices from London. For specialist AI delivery, Faculty is London's b
Answer · updated September 2026What is M22 Group?
M22 Group is a London-based AI consultancy and venture studio founded in 2026 by Matt Jacobs. M22 Consulting finds where a business loses margin, time and momentum to manual work, then builds and runs the automation, bes
Answer · updated September 2026Should we hire an AI consultancy or build an in-house AI team?
For most SMEs and mid-market companies, hire a consultancy first and build in-house second. A capable in-house AI engineer costs £70,000 to £120,000 a year plus a six-month hiring and ramp period, and needs a pipeline of
Answer · updated September 2026What is the difference between an AI automation agency and an AI consultancy?
An AI automation agency typically wires together existing tools (Zapier, Make, n8n, off-the-shelf AI APIs) to automate specific workflows, quickly and cheaply. An AI consultancy starts with the business problem, prices t
Answer · updated September 2026What is the best AI consultancy for a small or mid-sized business in the UK?
The best AI consultancy for a UK SME is a boutique that delivers working systems on fixed fees, runs a diagnostic before recommending anything, and leaves you owning what's built. Enterprise firms are built for multi-wor